Slowdown in the economic growth caused by the economic crisis forces the companies to seek out new solutions which will help them to satisfy the constantly changing needs of their customers as well as to maintain competitive advantage. Innovation management inspire creativity of the entire company which allows for new ideas generation and implementation to ultimately stimulate the firm towards further development and higher business effectiveness.
Innovation management will:
- create new development paths
- introduce new products and services
- inspire employees towards creative thinking
- satisfy customer needs more efficiently
- close the competitive gap
Create
- Innovative thinking structure
- Future innovation optimalization plan
- Innovation implementation model
Implement
- Integration of current and future firm needs
- New technologies into the corporate structure
- Innovation development strategy
Increase
- Level of organization creativity
- Company technology potential
- Business market recognition